Metallic effect coating technology has developed rapidly in recent years and has become an important innovation in the plastics industry. Metallic effect materials are becoming increasingly popular in industries such as appliances, automotive and electronics as the market demand for aesthetically pleasing products continues to grow. Silver Arrow Aluminium Pigments, as a leading supplier of metallic pigments, plays a vital role in driving this technology forward, providing high quality pigments that enhance the appearance of products and  production processes.

Of the materials used, polypropylene dominates the market due to its high gloss, ease of  and scratch resistance, particularly in household appliances and automotive parts. However, ABS, with its excellent hardness and impact resistance, is ideal for high-performance applications, PC, with its excellent flow and  versatility, is ideal for small appliances and electronics, and AS excels in applications requiring chemical stability, such as air-conditioning equipment and battery housings.

Silver Arrow aluminium pigments not only enhance the appearance of these materials, but also support innovation in metallic effect coatings, helping companies to stand out in a competitive market with high performance solutions.